From this autumn Seven Dials, home to almost two-thirds of ‘independents’ comprising of boutiques and heritage brands, is pleased to welcome independent British menswear brands Foxhall London, Cro’Jack and Private White V.C. into the fold. These additions to the area are carefully selected for shoppers of discerning taste will help to further establish Seven Dials as a hub for forward-thinking men’s fashion brands.
New modern British menswear brand,
Foxhall London
has taken up residence on Seven Dials Earlham Street offering a functional,
modern wardrobe for purposeful urban men. Inspired by the energy of London’s legendary Pleasure Gardens – the decadent playground of the capital based in Vauxhall from 1661 to 1859 – Foxhall is intelligent design responding to modern London life. Handmade, original British menswear label
Cro’Jack
’s Monmouth Street store provides shoppers with great designs using the very best fabrics and components providing an authentic piece of British textile tailoring at affordable prices inspired by British history, particularly eras with a military influence and an emphasis on functionality.
Nearby
Private White V.C.
– the contemporary menswear brand based on the wardrobe of Victoria Cross recipient Jack White, has opened its Monmouth Street store doors to especially targeting the modern gentleman who demands integrity, style and durability from his clothing. All three brands have chosen Seven Dials for their first retail stores, an area which is fast becoming a hotbed for the modern gentleman of discerning taste.
The new brands join the existing diverse offering of men’s styles and looks at the independent boutiques, heritage brands, British labels and grooming salons in the area. For heritage inspired fashion head to Fred Perry ’s concept store on Earlham Street, which stocks limited edition and collaboration apparel.
Nearby on Monmouth Street is independent brand Albam , the British modern crafted clothing company renowned for their style of simple, honest products and neighboring Wolsey established in Britain in 1755, showcasing an array of wardrobe staples each reworking iconic vintage styles.
Stop off at Unconditional+ , a style-savvy destination for luxury basics in their standalone store on Monmouth Street or discover an original, vintage look at The Vintage Showroom – housed in the former FW Collins & Sons Ironmongers, specialising in vintage denim and work wear apparel. For more fast-paced fashion and denim styles, there are many fashion and shoewear shops around which target the younger end of the market, like Urban Outfitters, Diesel or Pepe Jeans.
For premium male grooming,
Murdock
London
‘s flagship barber shop on Monmouth Street offers traditional wet shaves, beard
trims and shoe polishes for the modern gentleman. Whilst in store, discover luxury accessories including ties, handkerchiefs and leather overnight bags. The Nickel Spa on Shorts Gardens also offers an array of relaxing and maintenance treatments for men only.
Following the success of the inaugural men’s week in June hosted at the exclusive Hospital Club in Seven Dials which put the area on the map championing the industry’s brightest stars, next January Seven Dials will be hosting a collaborative pop-up shop – Seven Dials Presents . A continuation from this year, the ‘Seven Dials Presents’ pop up shop will complement London Collections: Men by showcasing both on and off schedule designer presentations throughout the week as well as providing shoppers the chance to buy items straight from the designer’s past and present collections. As the breadth of British fashion talent, from the world’s most innovative emerging talents to global menswear brands and Savile Row tailors showcase their collections at the Hospital Club, shoppers can experience a taste of the fashion action showcasing designers including Alex Mattson, Astrid Andersen, Jae Wan Park, Omar Kashoura, Jenny Schwarz, Orschel-Read, Bobby Abley and Martine Rose to name a few. The ‘ Seven Dials Presents ’ pop-up will be open from the 7th – 16th January at 35 Neal Street, Seven Dials.
Seven Dials is conveniently located near Covent Garden, Leicester Square and Holborn tube stations and promises an original, quality experience that will draw you back time and time again. For more information log onto Sevendials.co.uk or find us on Facebook or Twitter .
